Unlocking Business Growth with Data and AI
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About This Webinar
This session, led by Snowflake executives, provides a three-part look at how organizations can leverage data and AI to modernize operations, transform product development and build a data-driven go-to-market strategy. It offers a practical roadmap for business leaders on how to use technology and data to drive efficiency, growth and predictable revenue.
Part 1: Turning Data and AI into Operational Wins: A CIO Playbook for Business Leaders
Get an inside look from Snowflake's CIO, Mike Blandina, from internal AI use cases to the cross-functional collaboration that enables business-led transformation. You'll hear how the CIO serves as a strategic partner to functions like finance, marketing, sales and HR, helping drive efficiency, agility and growth.
Part 2: Reimagining Product Development with a Data, Analytics and AI-First Approach
Today's product leaders face increasing pressure to create winning products and experiences. Hear from Chris Child, Snowflake's VP of Product Management, on how leading enterprises use data and AI to
accelerate product development, enhance product quality, personalize product experience, optimize product performance and drive product-led growth.
Part 3: Fueling Enterprise Growth with a Data-Driven GTM Engine
Discover how a unified data strategy creates a single source of truth, improving collaboration and customer interactions. Adam Kaufman, Snowflake's VP of Industry GTM, will explain how data and AI can identify high-value accounts, personalize engagement, optimize resources, forecast accurately and drive continuous improvement. Transform your GTM motion from reactive to proactive, aligning all departments toward shared revenue goals.
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Host Scott Bekker Webinar Moderator Future B2B
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Featuring Mike Blandina CIO Snowflake
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Featuring Chris Child VP of Product Management Snowflake
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Featuring Adam Kaufman VP of Industry GTM Snowflake