Winning Strategies for Retailers: Tackling Checkout Fraud in Prepared and Fresh Foods
Webinar
In today's competitive retail landscape, ensuring the integrity of prepared foods and fresh foods at checkout is crucial for maintaining customer trust and driving business success. Unfortunately, fraud at checkout is a growing challenge in these categories, driven by issues such barcode swapping and price look-up (PLU) manipulation that aren't easily detected using normal security measures. The problem is critically affecting profits and consumer trust, making it an urgent need for retailers to adopt innovative strategies and solutions to combat these challenges.
Join us for an enlightening webinar that addresses the complexities of checkout fraud in prepared foods and fresh foods, offering actionable strategies to mitigate risks and enhance quality control.
Our expert panel will explore:
- The scope and types of checkout fraud involving fresh and prepared foods that are most prevalent
- Technology solutions and operational best practices for combatting the threats
- Future trends and innovations shaping fraud prevention in prepared and fresh foods at checkout
Presented By
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Jess Steinbach Webinar Moderator Future B2B
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Digimarc
Bri Feeney VP, Product Management & Marketing
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FMI - The Food Industry Association
Doug Baker Vice President Industry Relations
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To Be Announced Digimarc
