FutureB2B Webinars

Data is the lifeblood of every enterprise, and protecting it against outages, cyberattacks, and accidental loss is a top priority for IT leaders. Yet many organizations still struggle with fragmented backup systems, slow recovery times, and gaps in data protection strategies. IT buyers and influencers are actively looking for solutions that deliver speed, reliability, and resiliency while simplifying management across hybrid and multicloud environments. This EcoCast provides your company with the opportunity to showcase its expertise to decision-makers evaluating the next generation of backup, disaster recovery, and data protection technologies. By sponsoring, your organization can highlight how its solutions help enterprises strengthen resilience, accelerate recovery, and ensure business continuity. Attendees will be exploring practical tools and proven strategies that reduce risk, meet compliance demands, and protect critical business assets. Sponsorship ensures your brand is front and center with IT professionals ready to invest in modern data protection.

Vendor Fit
Ideal sponsors include backup and recovery providers, disaster recovery as a service (DRaaS) vendors, cloud storage innovators, and data protection companies focused on resiliency and continuity.

Artificial intelligence is rapidly moving from experimental pilots to enterprise-critical deployments. But as adoption accelerates, IT leaders face new challenges in securing models, governing data, optimizing infrastructure, and ensuring AI delivers measurable business value. Organizations are searching for practical tools and proven approaches that help them maximize ROI while managing risk and complexity. This MegaCast gives your company the opportunity to showcase its expertise to an engaged audience of IT buyers and influencers who are building and scaling AI initiatives. By sponsoring, your organization can highlight how its solutions support enterprises in securing AI workloads, optimizing performance, streamlining governance, and enabling responsible adoption. Attendees will be evaluating strategies and technologies that improve operational efficiency, accelerate deployment, and align AI with business goals. Sponsorship ensures your brand is positioned directly in front of decision-makers investing in the future of enterprise AI.

Vendor Fit
Ideal sponsors include AI infrastructure providers, security and governance platforms, optimization tool vendors, data management companies, and service providers enabling enterprise-scale AI adoption.

IT teams are expected to deliver greater business value while facing tighter budgets, talent shortages, and growing complexity. From cloud optimization and process automation to AI-driven support and smarter infrastructure management, organizations are searching for ways to reduce costs, streamline operations, and maximize productivity without compromising performance or security. This EcoCast gives your company a direct opportunity to connect with IT buyers and influencers who are actively evaluating solutions that help them achieve more with fewer resources. By sponsoring, your organization will demonstrate how its solutions improve efficiency, reduce waste, and unlock innovation in environments constrained by budgets and staffing. Attendees will be exploring practical approaches that include automation platforms, observability tools, AI-powered assistants, cost optimization strategies, and integrated service delivery models. Your brand will be positioned in front of decision-makers determined to reimagine efficiency for 2026 and beyond.

Vendor Fit
Ideal sponsors include automation vendors, observability and monitoring providers, AI-powered IT operations platforms, cost optimization specialists, and cloud or infrastructure management innovators.

As businesses scale their cloud operations, the demand for secure, smart cloud infrastructure is
skyrocketing. Tech innovators, like you, can help us explore strategies, tools, tactics and look ahead to trends that are shaping cloud security

Target Audience: IT security managers, CISOs, cloud security engineers

As retail and foodservice converge, the most successful operators are rethinking formats, forging new partnerships and creating hybrid experiences that meet consumers wherever they are. In this session, industry leaders unpack the strategies, innovations and real-world examples driving growth in grocery foodservice, convenience and beyond.

Target Audience: Foodservice and food retail industry professionals

Data protection remains a top priority for every IT team, but the fundamentals are often overlooked or misunderstood. From ensuring backups are complete and reliable to validating recovery strategies, organizations need a clear understanding of how to keep data both safe and recoverable. This Expert Series event offers your company the opportunity to reach an engaged audience of IT buyers and influencers who are actively seeking foundational best practices. An expert speaker provided by ActualTech Media will guide attendees through core principles, practical safeguards, and recovery techniques that every organization must master. As a sponsor, your participation is simple: provide a single slide and a short message. We'll handle the rest, ensuring your brand is recognized by IT decision-makers focused on strengthening their data protection strategy.

Vendor Fit
Well-suited for backup providers, disaster recovery vendors, and data protection specialists seeking visibility with IT professionals.

Enterprises are embracing cloud services to drive agility, innovation, and cost efficiency—but with this shift comes new security challenges. Misconfigurations, unauthorized access, compliance gaps, and evolving threats can put sensitive data and applications at risk. IT buyers and influencers are actively seeking strategies and technologies that protect workloads across public, private, and hybrid cloud environments. This EcoCast offers your company the opportunity to showcase its expertise directly to decision-makers who are making critical investments to secure their cloud-powered enterprises. By sponsoring, your organization can highlight how its solutions provide visibility, enforce governance, secure identities, and defend against cloud-native threats. Attendees will be evaluating tools and approaches that simplify compliance, strengthen resilience, and ensure business continuity. Sponsorship places your brand at the center of conversations about securing the enterprise cloud.

Vendor Fit
Best suited for cloud security vendors, identity and access management providers, compliance and governance platforms, workload protection specialists, and managed cloud security service providers.

As traditional marketing faces increasing scrutiny, reduced budgets and limitations, contextual targeting is experiencing a powerful resurgence. This panel will move beyond basic keyword matching to explore advanced contextual strategies leveraging AI, machine learning and semantic analysis. Discover how marketers can effectively reach audiences based on content relevance, brand safety and evolving consumer interests, ensuring impactful campaigns in a privacy-centric world.

Target Audience: Data privacy officers, CDPs, advertising tech specialists, data strategists

Dive into three of the most important trends shaping the future of television and streaming media: Over-the-top (OTT), Free Ad-supported Streaming TV (FAST) channels, and ATSC 3.0 (NextGen TV). We'll examine how the advanced advertising and interactive technologies these advanced platforms provide can help your customers' bottom line.

Featured Guest: Madeleine Noland, President, ATSC

Identity and access management (IAM) sits at the heart of enterprise security, yet many organizations are finding that traditional tools no longer meet the needs of hybrid workforces, multicloud environments, and escalating compliance requirements. IT leaders are searching for advanced IAM solutions that provide stronger security, simplify user experiences, and scale with business growth. This EcoCast gives your company the opportunity to connect with an engaged audience of IT buyers and influencers who are evaluating how to modernize and strengthen their identity strategies. By sponsoring, your organization can demonstrate how its solutions support zero trust initiatives, streamline authentication, protect privileged accounts, and reduce risk. Attendees will be exploring proven technologies and best practices that improve governance, enable passwordless access, and deliver both security and efficiency. Sponsorship ensures your brand is front and center with decision-makers preparing their next IAM investments.

Vendor Fit
Ideal sponsors include IAM vendors, authentication and passwordless technology providers, privileged access management specialists, zero trust platforms, and governance and compliance solution providers.