FutureB2B Webinars

Enterprises can no longer rely on static defenses in the face of ever-changing cyber threats. Every layer of the security stack—from identity and access management to endpoint protection, network defense, cloud security, and data resilience—requires continuous evolution to remain effective. IT buyers and influencers are actively seeking guidance on how to modernize their programs, integrate new technologies, and align investments with business risk. This MegaCast gives your company a prime opportunity to showcase solutions and expertise to decision-makers who are planning their next round of security enhancements. By sponsoring, your organization can highlight its role in helping enterprises adapt at every layer of defense. Attendees will be evaluating technologies and services that close gaps, reduce complexity, strengthen detection and response, and prepare them for emerging challenges. Your brand will be in front of professionals ready to take action.

Vendor Fit
Ideal sponsors include identity and access management providers, endpoint protection vendors, cloud and network security platforms, data protection companies, and service providers delivering integrated security solutions.

AI's rapid integration into cybersecurity solutions opens the door for governance, risk and compliance (GRC) framework challenges. Join our expert panel to discuss the importance of establishing a foundation for AI governance policies, how to manage algorithmic bias, ensure data privacy and maintain transparency. This panel will review the challenge of balancing AI's innovation potential with ethical and regulatory oversight in cybersecurity solutions.

Target Audience: IT security managers, CISOs, compliance officers, senior IT leadership, Chief Risk Officers, data privacy specialists

This will spotlight the most important technologies, trends, and business opportunities shaping media production and distribution at the NAB Show. From the shift to IP-based workflows and cloud-powered remote production to the rise of the creator economy and new monetization models, we'll explore how broadcasters can leverage innovation to stay competitive in a rapidly evolving media landscape.

Zero trust has moved from buzzword to boardroom priority as organizations face escalating threats, distributed workforces, and expanding cloud adoption. Yet implementing zero trust is not a single step—it requires practical tools and strategies that evolve identity, access, network, endpoint, and data security together. IT buyers and influencers are actively seeking guidance on how to make meaningful progress, select the right solutions, and accelerate their zero-trust journey. This EcoCast provides your company the opportunity to connect directly with decision-makers who are investing in next-generation architectures that strengthen security and support business agility. By sponsoring, your organization will demonstrate how its solutions help enterprises enforce least privilege, enhance visibility, and secure access across users, devices, and applications. Attendees will be exploring proven approaches that reduce risk, improve resilience, and advance zero-trust adoption in real-world environments. Sponsorship ensures your brand is top-of-mind as enterprises build their security roadmaps.

Vendor Fit
Ideal sponsors include identity and access management providers, zero-trust platform vendors, endpoint and network security innovators, cloud security providers, and data protection companies.

Enterprises are increasingly turning to multicloud strategies to balance performance, cost, and flexibility. But with multiple providers, platforms, and services in play, IT teams face significant challenges around visibility, governance, compliance, and cost optimization. Organizations are actively looking for solutions that simplify management while ensuring security and scalability across diverse cloud environments. This EcoCast provides your company the opportunity to connect directly with IT buyers and influencers who are evaluating tools and strategies to make multicloud success achievable. By sponsoring, your organization will showcase how its technologies and services help enterprises unify operations, secure workloads, and optimize resource usage across multiple providers. Attendees will be exploring proven approaches to orchestrating workloads, reducing complexity, and strengthening resiliency in hybrid and multicloud deployments. Sponsorship places your brand in front of decision-makers determined to modernize and future-proof their cloud strategies.

Vendor Fit
Best suited for cloud management platform providers, multicloud security vendors, cost optimization specialists, orchestration and automation tool providers, and managed service providers focused on hybrid and multicloud success.

From Microsoft 365 to on-premises Active Directory and hybrid Azure deployments, Microsoft platforms sit at the heart of most enterprise operations. When outages, attacks, or misconfigurations strike, the ability to quickly recover these environments can make the difference between business continuity and costly disruption. IT buyers and influencers are actively searching for solutions that ensure recovery readiness across both cloud and on-premises systems. In this Expert Series, a Microsoft infrastructure expert provided by ActualTech Media will discuss techniques, best practices, and tool categories that help enterprises safeguard critical Microsoft environments and reduce downtime. By sponsoring, your organization can associate itself with best practices and proven solutions for restoring data, applications, and configurations after incidents ranging from ransomware to accidental deletions. Your brand will be positioned directly in front of decision-makers responsible for protecting their most critical systems.

Vendor Fit
Best suited for backup and recovery vendors, cloud and hybrid management providers, identity and access management specialists, and cybersecurity companies supporting Microsoft environments.

Healthcare organizations face unique IT challenges: safeguarding patient data, ensuring compliance, managing complex electronic health record (EHR) systems, and enabling clinicians with reliable, efficient tools. At the same time, rising costs, staffing shortages, and growing cyber threats are forcing IT leaders to find smarter, streamlined approaches to technology management. This EcoCast provides your company with the opportunity to showcase its expertise to an engaged audience of IT buyers and influencers in the healthcare sector who are actively evaluating solutions to modernize their infrastructure while improving patient outcomes.
By sponsoring, your organization can highlight how its technologies and services help healthcare providers achieve secure, efficient, and cost-effective IT operations. Attendees will be exploring practical solutions that strengthen data protection, simplify compliance, optimize performance, and enhance clinician and patient experiences. Sponsorship ensures your brand is positioned directly in front of decision-makers shaping the future of healthcare IT.

Vendor Fit
Ideal sponsors include EHR solution providers, healthcare cybersecurity vendors, data protection companies, cloud and infrastructure management platforms, and compliance technology specialists.

Robust retail store operations have become more critical, especially in the face of shifting consumer behavior, supply chain disruptions and labor challenges. Retailers must be ready for the future of retail operations now to maintain profitability and positive customer and employee experiences. This webinar can feature your company on a panel of experts to discuss how to transform store operations through automation, AI, data and more.

Target Audience: Store operations managers, IT leaders, C-level retail executives

Enterprises are under pressure to modernize IT infrastructure to keep up with evolving business needs, rising costs, and the shift to cloud-native operations. From on-premises data centers to multicloud and hybrid environments, IT leaders are searching for ways to improve performance, strengthen security, and simplify management while reducing complexity. This MegaCast provides your company with a high-impact opportunity to connect directly with IT buyers and influencers who are actively seeking strategies and technologies to optimize and modernize their infrastructure investments. By sponsoring, your organization will showcase its expertise in delivering solutions that enhance agility, reduce operational overhead, and accelerate innovation. Attendees will be exploring technologies and services ranging from cloud migration tools and infrastructure automation to monitoring platforms and hybrid cloud management. Your participation places your brand in front of decision-makers prepared to invest in infrastructure transformation for long-term success.

Vendor Fit
Best suited for infrastructure management vendors, hybrid cloud providers, automation and orchestration platforms, storage and networking innovators, and service providers focused on modernization.

As enterprises expand their cloud adoption, many are struggling with runaway costs, underutilized resources, and limited visibility into spending. IT leaders are under pressure to optimize cloud investments without slowing innovation, and they are actively evaluating tools and strategies that bring financial accountability to hybrid and multicloud environments. This EcoCast provides your company with a valuable opportunity to engage directly with IT buyers and influencers seeking proven solutions to control and optimize cloud costs. By sponsoring, your organization can highlight its expertise in delivering cloud cost management, automation, and optimization solutions that help enterprises gain visibility, reduce waste, and maximize ROI. Attendees will be exploring technologies and services that enforce governance, improve forecasting, and simplify cost allocation across complex deployments. Sponsorship places your brand directly in front of decision-makers who are prepared to invest in financial discipline for the cloud.

Vendor Fit
Ideal sponsors include cloud cost optimization platforms, FinOps solution providers, cloud management vendors, automation and orchestration tool providers, and managed service providers specializing in cloud efficiency.